Our Innovation
The inspiration from mussel shell waste, upcycle them up to Bio-calcium carbonate (M-Shield) and VOCs degraded Loft (M-Shield Ion Loft)
The issue of mussel shell waste
Globally, 200 million tons of mussels are sold annually (Medina, 2021). In many countries and provinces such as Samut Sakhon, the shells are dumped near fishing villages, which not only pollutes the environment with noxious smells, but is also a superb breeding groups for disease carrying mosquitoes and rodents.
Innovation with a simple method
M-Shield ION LOFT is an eco-friendly, revolutionary solution for the paint/construction industry. It is a cement-based paint containing bio-calcium carbonate and photocatalytic titanium which removes toxic compounds, such as ammonia and formaldehyde, from the air. The global market for this type of paint is 14.7 billion USD annually.
Green and Sustainable market
M-Shield LOFT paint will provide an eco-friendly and healthy option for commercial painters, architects, and the DIY market. Furthermore, since our paint upcycles mussel shell waste, we provide an additional income for subsistence-level aquatic farmers while mitigating the smell and spread of disease.
